Nintendo is considering an auto download feature for Wii U and 3DS which could possibly see downloadable demos of new games being made available for the consoles.
Nintendo chief Satoru Iwata told shareholders that the company was considering this option at a recent meeting.
"At a past shareholders' meeting, we received the opinion that Nintendo should improve the design of its digital software distribution shop, and I think that we made measurable progress with Nintendo eShop," said Iwata.
"Additionally, when Nintendo would like to ask users to try a specific new game, we should deliver it to their Nintendo 3DS, and possibly Wii U, with their prior consent and recommend that they just try it and, if they like it, they can pay for it. In this way, we need to introduce users to unknown products," he added.
"Consumers are likely to be convinced to pay about 5,000 yen (£40) for a well-established franchise product, but not all the people are willing to pay a certain amount of money for an innovative but unknown product. Now is the time to prepare for these situations. We would like to respond to some of the concerns surrounding our business in this manner."