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First US Wii U Advert released by Nintendo

Shows Nintendo fans "how U will play next"

While the first UK Wii U advert was aired almost 2 weeks ago, Nintendo have now released their first American TV commercial promoting the Wii U. Needless to say, it's rather different from its UK counterpart.

The ad shows a variety of Wii U games and entertainment options being played in neon-lit chambers. They are all interlinked, and come together to form a U shape. The advert concludes with the slogan "How U will play next".

So which do you prefer, the UK or US advert?


16 comments so far...
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  1. gregeyb Friday 2nd Nov 2012 at 10:06

    UK advert was better

  2. K-tet Friday 2nd Nov 2012 at 10:23

    This is slightly better than the UK advert. It wasn't cheesy, and it demonstrates how games will be played using that new controller, but it really needed better games on display. ZombiU would've amped its campaign and made it far better.

    "How U will play next" is a strong tagline, but I would switch U and will around if I were in charge of the campaign and asked the question "How will U play next?" as it would generate far more interest. Asking the question gets the curious going and curiosity attracts more customers. That's my tuppence worth.

    Guess we'll be waiting to see how the Japanese do it soon.

  3. PappyLaroux Friday 2nd Nov 2012 at 11:12

    The UK Advert was more informative-but more like a persuasive essay than an advert
    This is the better Advert however, as the people seem to be happy and it's not cheesy

  4. NSMB23DS Friday 2nd Nov 2012 at 11:18

    I prefer dubstep over "sping sping sping sping"

  5. ShinKagato Friday 2nd Nov 2012 at 12:22

    ugh...i hate dubstep lol, honestly, they should be showing both adverts in the UK to get people excited about the machine. Last time i checked the US and Japan had totally sold out yet, in the UK it hasnt happend yet.

  6. MartinIsAwesome Friday 2nd Nov 2012 at 13:21

    I think this add would shift loads more Wii Us than the UK one. It makes Nintendo's new console look like a funky and classy entertainment machine. I'm surprised they aren't referring to it as the new Nintendo entertainment system.
    But really, I think there's room for both. One to be the lecturer, the other to make it look cool and the US one certain does that.

  7. Mr Roboto Friday 2nd Nov 2012 at 14:14

    Not a bad advert really as it shows people the games that they can buy and that's the whole point.

  8. HyrulianToad Friday 2nd Nov 2012 at 14:39

    I prefer this trailer , it shows more gameplay . 8)

  9. shadowlugia101 Friday 2nd Nov 2012 at 17:22

    this advert is a lot better than the UK one and the how u will play next is a good Nintendo tag line that kind of reminds me of some of their old ones. so overall a good ad

  10. PokerusZero Friday 2nd Nov 2012 at 17:42

    That was one cool advert. Way better than the UK one.

  11. thenintendoer Friday 2nd Nov 2012 at 18:49

    got nothing on "wii would like to play" (also not the best way to appeal to more hardcore players with all the more family orientated games)

  12. imbusydoctorwho Friday 2nd Nov 2012 at 21:14

    A much more better advert than the UK ad.

  13. Nintendalek42 Saturday 3rd Nov 2012 at 00:15

    I agree that "what will U play next" is better than "What U will play next". It's less arrogant and aggressive and it's catchier.
    This is arguably better than the UK trailer, because it's not blatantly for "families" and "children", giving a bad image of the console to more seasoned gamers. However, the music is painfully awful :x , and the trailer doesn't show enough of the games. The trailers should be in the middle ground between the UK and US trailers. The game-orientated trailers previously put online were all far superior.

  14. Gummybears110 Saturday 3rd Nov 2012 at 11:51

    The American advert was so much better even though it didn't explain much about how it works and stuff like that. :D

  15. harrogatewario Sunday 4th Nov 2012 at 18:40

    I'd say the US one if I had to choose, but neither makes me feel like I want to rush out and buy one.

  16. Joe_Crow Monday 5th Nov 2012 at 16:00

    It's better than the UK one. They should have shown some of the more mature games as well though. And the music is horrendous.

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