"What's in a name? That which we call a rose/By any other name would smell as sweet." "That's lovely, William, and very well put, but allow me to direct your attention to this 3DS for a moment..."
At this point I would show Shakespeare a game of 2 Fast 4 Gnomz and, being the huge Bit.Trip Runner fan he undoubtedly is, he'd probably make up a new swear word, tear my copy of Romeo and Juliet in half and sit sulking in the DeLorean.
Of course, that's an overreaction (playwrights are so highly strung). Runner is a great game and any title that wilfully copies so much of what made it so is bound to be fun. Gnomz' attempt at high-speed, quick-death auto-scrolling platforming is faithful and some of its abilities are interesting.
It also swaps the music-heavy retro aesthetic that kept us interested in Runner for a story that revolves around socks. Recycled cutscenes, drab looks and an over-reliance on using the D-Pad all help, very precisely, to strip the charm from this tried and tested formula.
It all adds up to a balancing act between compulsive gameplay and utterly repellent presentation and, frankly, we're pretty sure the latter might tip us over.